Identifying, Selecting and Managing Agents and Distributors
Dates
No dates set yet!
Duration
1 Day
Description
This one day interactive course uses individual and group exercises. We discuss where to find the ideal agents, how to motivate them and ways of auditing them effectively.
This course is aimed at owner/managers, sales and marketing directors, and export staff actively involved with overseas agents/distributors.
- Type/selection of distribution channels
- Marketing Investigation - 6 'Ws'
- Selection of distributor/agent
- Assessing potential agents
- Payment and reward system
- How to motivate agents and distributors
- Problems in managing relationships
- Auditing agents and distributors
Materials
Full course notes provided
Lunch
Refreshments and lunch provided
Cost for non-members
£285+VAT
Cost for members
£215+VAT
Booking Email
info@syitc.com
Holiday Inn Royal Victoria
Venue Description
For 143 years the Royal Victoria has been offering guests the charm and elegance that a distinguished past holds. It perfectly incorporates modern splendour with a traditional style and charm that escapes most city centre hotels.
Address
Victoria Station Road
Sheffield
S4 7YE
Sheffield
S4 7YE